Infographic

SilviaH_Infographic

Development:

Layout 01

Layout 01

This layout uses the crossroads theme to section everything out. A brick or pavement overlay will be added to the center cross where a general overview of the theme will sit. The colors section will have an explanation of how to use the colors and how to play them off each other. Each color will have a floating mosaic featuring the main colors and their appropriate shades and tints. The shapes and graphics will be in a section that features crossroads and roundabouts. The product look will sit in a spiraling crossroad. This will go over general elements to use to create products that are part of a cohesive set. Imagery will show a modern skyscraper versus a gothic spire. This section will go over how to use images that work with the cultural crossroads theme.

 

Layout 02

Layout 02

This layout uses the concept of ideas meeting and merging together like a crossroads. The general overview will sit on the skyline with the railway bridge underneath it. The pillars for the bridge will melt into a pathway that leads to the next section. The pillars also separate the different graphics with explanations on how to use them. The next section is set up as a roundabout. This will feature images and frames and how to use them and design them. The roads will then melt into DNA strands. The top loops will feature an explanation on how to use frames and imagery. They will also explain design elements that will help create products that look cohesive. The bottom will talk about how to use the colors and what tints and shades are appropriate. The DNA will melt into peacock feathers that will feature the colors.

 

Layout 03

Layout 03

The top part of the infographic will feature the railway bridge versus Vanšu Bridge. An example of old meeting new. On the left, circular stylized clouds and angular sunshine on the right. This is another example of differing ideas meeting. The Daugava will sit under it and will flow down. This will melt into the flower pattern which melts into the DNA pattern. Around this split will feature the crossroad roundabouts in various forms.